Abugo brings together leading SaaS and digital commerce companies from across Central Europe into one unified group: Shopsys, Reservio, Smartsupp, Survio, Convertim and Sounds Good Agency. By combining these proven products and expert teams under one strategic umbrella, Abugo is creating a strong and scalable ecosystem that helps businesses grow online with simplicity and confidence.
A complete portfolio of commerce and customer experience products.
Shopsys
A long established developer of enterprise level ecommerce platforms, including custom storefronts, large scale marketplace solutions and modular technology for high traffic retailers. Shopsys also includes:
- Convertim, a fast and frictionless checkout solution that helps merchants boost conversion rates.
- Sounds Good Agency, a specialist team focused on performance marketing, brand building and digital growth for ecommerce clients.
Reservio
A global booking and scheduling platform that helps service based businesses manage reservations, staff and payments in one place. Reservio also provides native mobile apps for end customers and an expanding set of tools for client communication and commerce.
Smartsupp
A communication and AI chat platform that enables merchants to connect with their customers through live chat, chatbots and automated support flows. Smartsupp focuses on increasing conversions and improving the overall customer experience.
Survio
A survey and feedback platform designed to help companies collect insights, understand customer needs and make informed decisions based on real data.
Aligned leadership and vision
The group is led by CEO Petr Svoboda. All founding teams remain in place and continue to run their respective companies while benefiting from shared expertise, technology, investment and strategic direction. All original owners have become shareholders of Abugo, creating full alignment and long term commitment to the group vision.
Backed by experienced investors
Abugo is supported by Reflex Capital and Novira Capital, two well known investment partners with deep roots in the technology and ecommerce space.
Our direction
Abugo aims to build one of the strongest commerce technology groups in Europe. By combining complementary products, shared infrastructure and cross company innovation, we are creating an ecosystem that helps merchants run and grow their businesses more efficiently.
Welcome to Abugo. One group. More products. Bigger possibilities.
